Being a blogger, generally means running 3-4 social media accounts. Whether it be Facebook, Instagram, Twitter, Tumblr, Pinterest, Google +, whatever; you’re constantly going to be connected to those around you.
Image courtesy of Flickr
Many of you may have seen the stories in the media this week regarding well known health and lifestyle blogger / model, Essena O’Neill and her recent choice to quit social media all together. Essena claimed that she felt she was portraying a “fake” lifestyle to her followers, and felt that since she was 15, she never experienced a life that didn’t involve filters, taking 50+ pictures a day for Instagram, and felt that she hadn’t experienced life to the full, offline.
Image courtesy of News.com.au
Now to some extent I agree with the points she makes in her Youtube video, explaining why she made the move offline (Essena has since deleted her Youtube account). Society has completely gone crazy for social media, and the constant need to be connected and feel connected to others online. How many of you have thought “well if I don’t take a photo of it and post it to Instagram, it’ll seem like it never happened“? Filters, editing apps and other ways to change an image are used daily by people who try and show their life as being something that it is not.
I am of the opinion that social media can be used for good. For me, it has helped me launch my blog, and has enabled me to present myself and my brand to a wider audience. It has also helped me build some extremely good connections and friendships with other people, as well as find other brands and companies that I may never of found before.
For me, it’s all about having a balance. You need to know when enough is enough and when it’s time to put the phone down and take a break from the online world, because it can be toxic. I think it is also important to stay true to yourself and your brand from day one. If you’re authentic and real and truly post what you mean, then people will respect you for that. That’s how you build genuine followers.
I guess most people are going to have mixed views on this topic, depending on what they use their social media for, and how often they use it.
What are your thoughts on this topic? Lets get the discussion going below!